Autoridade Florestal - Tree Parade

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Autoridade Florestal - Tree Parade

The Challenge
To raise awareness and alert the student community on the issue of forest fires.

The Solution
Development of the Tree Parade Project, an initiative of the Defence Against Forest Fires plan, aimed at the student community, which involved decorating a 1,5 meter-high tree. Subsequently, all the trees were assessed by a jury panel and displayed in 4 major cities. 

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O Desafio
Sensibilizar e alertar a população escolar para a problemática dos incêndios florestais.

A Solução
Desenvolvimento do Projeto Tree Parade - uma iniciativa no âmbito da Defesa da Floresta Contra Incêndios, dirigida à população escolar, que propunha a decoração de uma árvore com cerca de 1,5 metros.  Posteriormente todas as árvores foram avaliadas por um júri e expostas em quatro grandes cidades.